Tuesday, 24 January 2017

BRITS SET TO BURN AROUND 10 BILLION CALORIES ON THE SLOPE THIS SEASON!




BRITS SET TO BURN AROUND 10 BILLION CALORIES ON THE SLOPE THIS SEASON

Skiing could contribute to the nation shedding almost 200,000 stone in weight over the winter season

As Ditch New Year's Resolutions Day arrives this week, the North’s premier visitor attraction, Chill Factore, has revealed the New Year fitness resolution the nation won’t be dumping.

In a research report of over 1,000 UK skiers and snowboarders*, Chill Factore found that nearly two thirds (57%) of people lose motivation easily in getting fit, but 80% of people don’t perceive skiing or snowboarding as exercise – just good fun.

One hour of downhill skiing at a moderate effort will burn approximately 408 calories – Chill Factore has revealed that’s more than many of the nation’s favourite activities, including an hour of sex (300 calories), aerobics (374 calories), basketball (340 calories), badminton (348 calories) and tennis doubles (340 calories)**.

As peak snow sport season is upon us, Chill Factore has calculated that the approximate 1.2 million*** British holiday makers jetting off to winter sports destinations will burn approximately 9,743,040,000 calories, which equates to nearly 200,000 stone in weight****.

Morwenna Angove, CEO of Chill Factore, explains; “It is no surprise that so many skiers and snowboarders see the sport as fun rather than exercise – what’s better than the exhilaration of speeding down the slopes on fresh white powder with clear blue skies and breath-taking views. But as the New Year fitness frenzy is flooding the nation with thousands of people slogging away on the treadmill, we are encouraging as many people as possible to consider the health benefits of taking up snow sports. After all, losing weight and getting fit doesn’t have to be boring!

“Typically 17th January is the day the nation ditches their fitness resolutions – if you are thinking of doing so, why don’t you swap it for a fitness regime that you won’t tire of and consider hitting the slopes, at home or abroad, and shedding pounds while having fun!”

To make it as easy and accessible as possible for beginners to get into snow sports, Chill Factore has launched the Guaranteed to Ski / Snowboard campaign running up until 28th February 2017. Home to the longest indoor real snow slope in the UK (180 metres), beginners at Chill Factore can learn to ski/snowboard in just one day for £150. If the participant is not deemed slope ready after their six hours of tuition, Chill Factore instructors will provide an extra hour of free tuition free. Visit http://www.chillfactore.com/.


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For further information, please contact 0113 361 3600 or chillfactore@hatchpr.co.uk


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